DDS class 10.23.08
I think that class was good this week. It helped me focus on what the site should really be about. Now we are going to start designing the site which is the most exciting part. I'm looking forward to the next couple of weeks.
another pass at the concept
So I wanted to use the same images I tried to put in the logo that I created for last class. I wanted to give the mystery and awe that nature holds at night. I'm not sure about the color palet, I used the colors from the images. I wanted to try another color palet that felt more like winter.
DDS class 10.16.08
In class we went over our concept design. I think after discussing the concept in class I have a better understanding of where my concept is going. Now I need to redo my design for digital media. We also went over site maps and wireframes. This step seems very important in getting to the final site.
Concept design
Mystery of Nature
I wanted to integrate the drawing style with some of the pictures in the mood board. I also wanted to try one that incorporated the art nouveau look that is present in some of my visual inspirations.
Mood board revised
I changed around a few things on my mood board, but I kept a lot of the images because I really liked the feeling of them.
DDS class 10.9.08
In class last week we went over our mood boards and experience maps again. We started talking about the design of our site and the feeling we want the site to exude. I'm excited about this part but also a little bit confused because of the back and forth over the event. I think that having a chance to expand the event will change my concept a little bit, but I think that it will also give me more to talk about.
Muir Woods Midnight Walking Tour
Tuesday night I went to Muir woods for their walking tour. I asked the tour leader Ranger Tim what he knew about the winter solstice event, he seemed a little tight lipped. When I told him about the project he seemed even more hesitant. He told me that the event is already very large and they aren't planning on doing very much advertising for the event. I'm going to try to focus my site into getting people to start their own solstice events at local parks and forests.
Although I didn't get as much info about my specific event I did learn a lot about the Muir woods. The walk was very informational and it was really cool to be in the woods at night. At the end of the tour they have you walk by yourself down the trail (flashlight optional) and it is so peaceful and quiet with the moon and stars shining above. The rangers said there were "ghosts" in the forest. I saw one, but I won't spoil the surprise if anyone else feels like going. Being in the dark surrounded by nature was definitely magical and I think that spreading this idea to other parks would be a cool idea.
Muir Woods
So I went back to Muir woods to look around and get a sense of the place. Here are some of the pictures I took.
Mood Board
In this mood board I wanted to show a sense of mystery and wonder that I think the Winter Solstice event evokes.
DDS class 10.2.08
In class we went over the persona's we created to help define the audience for our event. I think this step really helped me figure out who I'm supposed to gear this mini site towards. We also went over experience maps and created our own to show how the site is going to be focused. I was a little worried about what the people from the park had told us about the event being too crowded. But after discussing it in class I think that trying to get people to create their own events at local parks is going to be fun.
Experience map revised
Here is a revised version of my experience map. I am going to keep working on it though, it could probably be more simplistic.
Persona 4
Rosie- 12 years old. She just started middle school. She lives and goes to school in downtown San Francisco. She loves to read books about magic and fantasy, she just finished reading all the Harry Potter books. Her favorite movie is the Wizard of Oz. She has always lived in the city, so nature is a little frightening and mysterious to her. Both her parents work in the advertising industry and she spends a lot of time on her own. She likes to hang out with her girlfriends, but feels a little out of place when they start talking about boys and fashion.
Persona 3
Gabe- 17 year old High School junior. He watches the T.V. show Heroes religiously. He is busy applying to colleges and working at Nor-Cal Surf Shop. His favorite things to do with his friends are surfing, hiking and golfing. He likes to be involved in school activites, especially student government. He looks forward to the upcoming election and is very interested in what the canidates are going to do about environmental issues. One of the most important things to him is his girlfriend Sarah. He gets a lot of flack from his friends, but he likes to plan romantic little outings for them.
Persona 2
James- 60 year old photographer. He grew up in the midwest, but now lives in the city. He just opened his own gallery in downtown San Francisco. Photography is a way for him to juxtapose city life with the natural world. He got divorced several years ago and likes the single life. His goal is to travel around the world and capture the wonders the world has to offer on film. He owns a Jeep Wrangler which helps him get to remote destinations. His favorite book is "Into the Wild."
Personas Exercise
Alice- 43 year old elementary school teacher. She got her degree from S.F. State and has been teaching for 17 years. She is married to a newspaper editor and has 2 sons. Her sons are 6 and 15 years old. She owns a Mini Cooper, but usually just takes the Bart or bus to get to work. Her favorite subject is science and loves to teach her students the value of nature.
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